fides · theologuslife · technology · faith

today i came across an interesting article regarding the utility of social networking and social media in the milieu of marketing.  the crux of the author’s (peter shankman) argument (if you look beyond his hap-hazard way of making his point) is that social technologies are just tools in the marketing tool box, not a replacement for real marketing.  you can read the article here.

this got the old crank and wheel going in my head and my thoughts began to churn, and that churning turned into an opine – and from the opine came two questions to be presented and answered.

Continue reading →